The World's First Colourless Coffee Is Here But We're Not Sure Why
White teeth or dark coffee?
28 April 2017
image credit: clrcff/Instagram
If we could, we’d write a poem for our morning routine that would sound something like coffee, coffee.. everyone shut up, let’s have more coffee.
OK, we’re no poets here but you get the feel, right?
Of all the beverages mankind has invented, coffee remains the closest to our heart so naturally when somebody says they’re making a clear and transparent coffee — we’re onto them.
The company in question is — CLR CFF. Owned by two Slovakian brothers, this coffee brand not only lacks vowels but also coffee’s traditional colour. They aim to shake the ideology behind this dark, bitter and addictive beverage by making it colourless and relatively healthier.
According to CLR CFF website, the drink has no preservatives, stabilisers, sugars or sweeteners, and it carries just a few calories per serving. They even have a cheeky mantra: “If you are looking for a refreshing coffee but you want to keep your smile white, then CLR CFF is perfect for you!”
But how exactly is this colourless coffee made? Well, nobody knows.
The creators are particularly tight-lipped about exactly how they managed to achieve a completely clear coffee beverage. And as for the taste - the internet has divided reactions but according to various reviews, it tastes like a cold brew, and one bottle is enough to last the whole day.
The clear coffee is currently available in the UK but will soon be available in other coffee-addicted countries.
- Tags:
- coffee
- healthy coffee
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