24 September 2019
With dewy skin so in demand, is it any wonder gel textured products are blowing up in the beauty industry? We think not.
For those in search of a plump, healthy-looking complexion, jelly-like cleansers and colour cosmetics are quickly replacing mattifying formulas and powder products.
Part of the continuing ‘no make-up make-up’ trend, increasingly people don’t want to mask their skin with a heavy layer of foundation, they’re happy to spend more time (and money) on their skincare instead, creating a base that doesn’t need concealing.