If you’ve been around the sandy beaches of Palm Jumeirah recently, you may have noticed something new along the shoreline facing the Dubai Marina skyline. Namely, an enormous Olympia bag from Burberry.

This supersize version of the warm tan bag with its gold-plated hardware engraved with the Burberry logo gives passer-bys a look into the meticulous finishes and craft of the bag.

It’s a day of firsts for Gigi Hadid and Burberry, as the model lands her first campaign for the British fashion house’s inaugural Monogram collection.

It’s a celebration of the TB monogram, which creative director Riccardo Tisci created in collaboration with graphic designer Peter Saville as a tribute to Thomas Burberry, who set up the fashion house in 1856.

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Riccardo Tisci's first collection for Burberry hit the runway in London last night, as the fashion designer debuted 134 looks as the new chief creative officer at the iconic brand.