Dubai’s latest shopping app has been live for week now, as the ewmoda team want to investigate if Nisnass can compete with other online stores in Dubai.

The Dubai Shopping Festival is back for its 23rd edition, as you will be able to enjoy mega sales, exciting entertainment and fireworks displays from 26th December 2017 until the 27th January 2018.

With busy schedules and festive gatherings to attend, we are all facing the dilemma of what to wear this party season and where you can find it in Dubai.

From the season’s best party dresses, to the most affordable shopping in Dubai, we’ve listed where you need to be shopping in the UAE for your holiday wardrobe. And, as we know you’re busy planning your festive parties and glitter makeup looks, it is all online!

It’s that time of year when you need to start planning your Dubai retail calendar! With Christmas shopping and January sales, the next couple of months will see a soar in Dubai shopping, as you need to ensure you can still get the best bargains in Dubai during the festive season.

It’s no longer a secret that the fashion industry is the second largest industrial polluter, second only to oil. With the industry accounting for 10% of global carbon emissions, fashion has developed a negative image that it is determined to fight back against.

Walking into Splash headquarters, based in the Landmark Tower, was like walking into a scene from The Devil Wears Prada. Offices were filled with clothes racks, mood boards and masses of denim, making it difficult not to take a sneak-peak at top secret Splash designs. With a reception based on a runway we practiced our best pose next to mannequins showcasing the latest Splash trends, in awe of the biggest fashion retailer in the Middle East.

On May 17, 2017, we hosted a Ladies Brunch at Tasha's in The Outlet Village - an upscale indoor retail destination developed by Meraas, offering a unique value shopping experience for the most iconic international fashion brands in a distinctive and stunning environment. The Outlet Village is a stone’s throw from the centres of both Dubai and Abu Dhabi, and the ideal shopping destination for modern day fashionistas to pick up statement pieces at fabulous prices.

Check out pictures from the fabulous brunch below.

Remember when in Sex and the City, Carrie Bradshaw says that no stylish New Yorker “would be caught dead at a hip downtown restaurant wearing a scrunchie"? Yeah, it was that iconic moment because of which scrunchies officially became the accessory you do not want to be seen sporting.

Inspired by Carrie Bradshaw, we bring you 5 trends that a Dubai fashion girl would not be caught dead in.