This is Why You Should Be Wearing Fragrance on Your Hair

How do you apply your perfume? Do you spritz directly on your wrists and neck, or do you create a cloud of scent in the air and walk into it?

Either way, fragrance application traditionally focuses on getting the scent on our pulse points, the theory being that the heat generated in these areas helps to emit the perfume particles.

This approach certainly works, but experts say if you’re only spritzing your skin, you’re missing a trick – you should be perfuming your hair as well.

Why? Because it creates a longer-lasting ‘trail’.

“Fragrance lasts longer on clothes than on skin,” says Nathalie Lorson, the ‘nose’ behind Jimmy Choo Fever, amongst many other modern classics. “When I’m perfuming, I spray several times around my neckline so it goes more on the clothing than on the skin.”

SEE ALSO: Hair Mists Are The New Way to Wear Your Fragrance

Hair is similar to fabric, and because the strands are a lower temperature than your skin, the scent doesn’t evaporate as quickly.

“With hair providing a larger surface for your perfume to cling to, spray at the nape of your neck, on your hairline and on the midsection of your head for a longer-lasting scent,” advises Kara Woolley, The Perfume Shop’s Senior Buyer.